Privacy policy

Introduction

This Privacy Policy describes how stylealoud.shop collects, uses, stores, shares and otherwise processes personal information when you visit our website, place an order, contact us or otherwise interact with our online services.

For privacy-related enquiries:

Email: info@stylealoud.shop

Our approach is intended to take account of applicable UK data-protection requirements, including the UK GDPR, Data Protection Act 2018 and relevant amendments made by the Data (Use and Access) Act 2025. The ICO confirms that all data-protection provisions of the Data (Use and Access) Act 2025 were in force by 19 June 2026 and that the Act amends rather than replaces the UK GDPR, Data Protection Act 2018 and PECR.

1. Information We May Collect

Depending on how you interact with stylealoud.shop, we may process categories of personal information including identity details, contact information, order details, transaction records, delivery information, communications, technical information and marketing preferences.

Identity and contact information may include your name, email address, telephone number and delivery or billing information.

Order information may include products purchased, order number, transaction date, purchase amount, delivery status, returns and refunds.

2. Payment Information

Payments may be processed through Shopify-supported payment providers or other payment processors.

We may receive information necessary to confirm that a transaction has been authorised, completed, refunded or disputed.

Customers should not send complete card numbers, CVV security codes or account passwords to us by ordinary email.

3. Technical Information

When you browse stylealoud.shop, technical information may be collected automatically.

This may include IP address, browser type, device type, operating system, pages viewed, referring pages, website interactions and approximate location derived from technical information.

4. Customer Communications

If you contact us, we may retain information contained in your communication together with information necessary to investigate and respond to your enquiry.

This may include records relating to orders, deliveries, returns, refunds, complaints or privacy requests.

5. How We Use Personal Information

We may process personal information where necessary to:

• Operate our website;
• Process orders;
• Verify transactions;
• Arrange delivery;
• Provide order updates;
• Process cancellations;
• Manage returns;
• Issue refunds;
• Provide customer support;
• Prevent fraud;
• Maintain website and account security;
• Comply with legal obligations;
• Maintain accounting and transaction records;
• Establish, exercise or defend legal claims;
• Improve our services;
• Analyse website performance; and
• Conduct marketing where legally permitted.

6. Lawful Bases

Depending on the processing activity, we may rely on one or more lawful bases permitted by applicable data-protection law.

These may include performance of a contract, compliance with legal obligations, legitimate interests and consent.

Where processing relies on consent, you may withdraw that consent subject to applicable law.

7. Shopify

stylealoud.shop uses Shopify ecommerce technology.

Shopify may process information as part of providing ecommerce infrastructure, hosting, checkout, fraud-prevention, security and related services.

Shopify also provides merchants with tools for privacy settings and policies, while merchants remain responsible for reviewing their published policies.

8. Service Providers

We may share relevant personal information with service providers where reasonably necessary to operate our business.

These providers may include payment processors, fulfilment providers, delivery carriers, website infrastructure providers, customer-service systems, analytics services, security providers, IT providers and professional advisers.

We aim to limit disclosures to information reasonably necessary for the relevant purpose.

9. Legal Disclosures

We may disclose information where reasonably necessary to comply with law, respond to lawful requests, prevent fraud, investigate security incidents, protect legal rights or establish, exercise or defend legal claims.

10. International Transfers

Some service providers may process personal information outside the United Kingdom.

Where international transfer requirements apply, appropriate lawful safeguards will be used.

11. Cookies and Similar Technologies

Our website may use cookies, pixels, local storage and similar technologies for functions such as:

• Website operation;
• Shopping-cart functionality;
• Authentication;
• Security;
• Fraud prevention;
• Preferences;
• Analytics; and
• Marketing where legally permitted.

Applicable cookie choices and consent mechanisms will be used where required.

The ICO notes that the Data (Use and Access) Act 2025 changed some UK rules concerning storage and access technologies, including certain circumstances where consent may not be required.

12. Marketing

Where legally permitted, we may send information about products, offers or services.

You may unsubscribe from applicable marketing communications by using the unsubscribe mechanism provided in the communication or by contacting:

info@stylealoud.shop

Unsubscribing from marketing does not prevent us from sending transactional messages necessary for orders, payments, deliveries, returns, refunds or account security.

13. Data Retention

We retain personal information only for as long as reasonably necessary for legitimate business and legal purposes.

The appropriate period may depend on the nature of the information, legal obligations, accounting requirements, fraud-prevention needs, contractual requirements and applicable limitation periods.

When information is no longer reasonably required, we will take appropriate steps to delete, anonymise or securely dispose of it.

14. Information Security

We take reasonable administrative, organisational and technical measures intended to protect personal information against unauthorised access, alteration, loss, misuse or disclosure.

However, no internet transmission or electronic storage method can be guaranteed to be completely secure.

15. Your Data-Protection Rights

Depending on applicable law and circumstances, individuals may have rights concerning access, correction, erasure, restriction, objection, portability, withdrawal of consent and certain automated decision-making.

These rights may be subject to statutory conditions and exceptions.

16. Privacy Requests

To exercise a data-protection right or submit another privacy enquiry, contact:

info@stylealoud.shop

Please provide enough information for us to understand your request.

We may request reasonable verification before disclosing personal information.

17. Data-Protection Complaints

You may contact us if you are dissatisfied with how your personal information has been handled.

The Data (Use and Access) Act 2025 introduced requirements concerning data-protection complaints, and ICO guidance states that organisations must take steps to facilitate complaints, acknowledge them within 30 days and respond without undue delay.

Privacy complaints may be submitted to:

info@stylealoud.shop

Individuals may also have the right to raise concerns with the UK Information Commissioner's Office.

18. Children's Information

We do not intentionally seek unnecessary personal information from children.

Where an online service is likely to be accessed by children, applicable legal requirements relating to children's data will be taken into account.

19. Business Transfers

If our business, store or relevant assets undergo a sale, merger, restructuring or other transfer, relevant personal information may be transferred where legally permitted and subject to appropriate safeguards.

20. Third-Party Websites

Our website may contain links to independent third-party websites.

Those websites may operate under their own privacy practices.

We recommend reviewing the relevant third-party privacy information before submitting personal information.

21. Changes to This Policy

We may update this Privacy Policy to reflect changes in law, regulatory guidance, Shopify functionality, technology or our business practices.

The latest version will be published on stylealoud.shop.

22. Contact Us

For privacy questions, complaints or rights requests:

stylealoud.shop
Email: info@stylealoud.shop